Updating your website

When did you last update your website? Even if it’s been a few months, you’re not helping your business enough.

Having regular updates to your website will help you in a lot of ways. In a technical way, a regularly updated website will get a higher result in search engines. Having more content on your site, whether it’s a blog or photos of your most recent work, will also help you in search engines, as there’s more to be searched.

A frequently updated site can also give potential clients a better impression of you. You might be busy, but if your website hasn’t been updated in months or years, a first-time visitor might get the wrong impression.

Don’t put pressure on yourself with the updates, though. Even small updates made regularly will help. If you really can’t manage it, though, you could also consider hiring an outside PR or marketing company to make updates on your behalf.

Tell us how often you update your site in the comments. How has your website helped grow your business?

For more advice about starting or growing your wedding business, why not attend one of our seminars or courses?